When it comes to selling your vehicle in the UAE there are a number of different ways you can advertise your vehicles.
EasyCars has put together the 5 best ways you can advertise your car for sale in the UAE.
Let’s get into it!
1. Online Classifieds
The first and most popular way to advertise your car for sale in the UAE is by using online classified websites. There are a variety of different online classifieds available in the UAE that allow individuals to advertise their car for sale like Yalla Motor, and Dubi Cars.
The benefit of using online classified websites to advertise your car is you will be seen by thousands of interested car buyers instantly. Some Online Car Classifieds receive hundreds of thousands of visits every month! However, the biggest disadvantage of using a Car Classified Website is you need to compete with other sellers.
Each classified in the UAE will have their own pricing setup. It is important that you know and understand each advertiser’s pricing before you proceed with listing your car for sale.
Don’t understand how big Facebook is in the UAE? Studies have shown that over 90% of the UAE population has a registered Facebook account. There is no better platform to reach the greatest amount of buyers in the UAE than Facebook.
The benefit of using Facebook to advertise your car for sale is there are a variety of different options available. You can post your vehicle for sale on your timeline, you can use Facebook shop or you can use paid Facebook Ads to reach relevant and interested buyers instantly. To use Paid ads, you will need to set a daily spending budget.
There are positives and negatives for each Facebook advertising option, and you should weigh up each advertising option thoroughly before proceeding.
3. Dealership Website
If you are a Motor Dealer in the UAE, one of the best ways to advertise your vehicles for sale is through your very own Dealership Website. The benefit of advertising your vehicles for sale through your own website is you don’t need to compete with other sellers.
To generate the most traffic to your Dealership Website it is important that you implement different digital marketing strategies and build your SEO. The higher your dealership ranks online, the more organic traffic your website will generate!
4. Email Marketing
Email Marketing has been one of the best ways to advertise any product for sale for some time. The biggest benefit of email marketing is they are simple to create and much cheaper than advertising through a classified or social media service.
To have the greatest impact through your email marketing it is important that you continue to build your email contact list. The more contacts you have to send your emails to, the more eyeballs you will get on your cars for sale.
Whenever a prospective buyer enquires on one of your vehicles or attends your dealership, try to get their email address, this way you can send them an email marketing piece to advertise your vehicles in the future.
5. Print Advertising
Print advertising has long been one of the most popular ways of advertising cars for sale. Whenever you look at a newspaper or trade magazine, you will see different cars for sale from different sellers.
Even as digital technology continues to advance, print marketing is still very successful and will position your cars in front of a large number of relevant buyers. Each print magazine or newspaper will have their own pricing. It is important to understand each provider’s pricing and requirements prior to listing.
If you are looking to sell your Car in the UAE there are a number of different ways you can advertise. The 5 examples presented are a few of the best and cheapest ways you can advertise your car for sale in the UAE in 2023.
We hope you enjoyed reading this article. To read more articles like this, please visit the EasyCars latest news page here.
EasyCars by Jeal is a UAE Motor Industry Specific, Dealer Management Software that automates the daily tasks of running a motor dealership. Using the latest technologies, EasyCars removes frustrations experienced at the dealership - opening the doors to future growth.
EasyCars features include Simple Stock Management, Automated Advertising, Automatic VAT Calculations, Xero Accounting Integration, Facebook Automotive Inventory Ads, Dealer Websites and Business Reporting in the one central management software.
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